Vincraft is here to preserve and promote the culture of age old handmade arts like stone carving, paintings, leather work, metal crafts, wooden miniatures, pottery, crochet and ethnic jewellery online.

We embrace a grand spectacle of colours and unique designs. Ethnic Jewellery Online is being loved by not just Indians but people across the globe.

With every purchase at Vincraft, you are bringing home the age old craftsmanship of an admirable artist. We aspire to be India’s Largest Ethnic Jewellery Online and Home Décor store. Indian Handicraft is a lost art, let’s revive them, let’s bring a little more India home.

We know that Indian Handicraft and Ethnic Jewellery is our first love but you will also find an affordable range of Boho Jewellery, Western Anklets, Rajasthani Potli Bags, Dreamcatchers and lot more!!

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Sudhir & Akshaya

Co-founder at Vincraft

How Vincraft was born

Sometimes things come together and dots just connect to make you take crazy leaps. I’m driven by creating environments to help people in their own journeys, whether as a parent or as a founder. We believed India is filled with design talent that has not scaled and we wanted to create a culture that nurtures creativity. Second, I loved the journey of Royal Enfield and Good Earth and learned so much from the Lals, the founding family of those companies, on thinking long term, doing things out of passion and building brands.

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